WHM: Claire Riggs Markets Success to Local Businesses
Photo of Claire Riggs courtesy of Riggs Creative
AC JosepH Media
SEWELL — Front Runner New Jersey recognizes businesswoman Claire Riggs during Women’s History Month.
Riggs serves as a managing partner of the successful Riggs Creative Group LLC, a strategic communication, integrated marketing and design, and relationship management firm. She has been a part of the Gloucester County community for more than three decades, and finds great fulfillment in leading a team of strategists and creatives who help clients develop and share their brand stories through traditional and digital media.
An adjunct professor at Rowan University’s Ric Edelman College of Communication & Creative Arts’ Public Relations and Advertising Department, she also delights in instructing and guiding our next generation of advertising, public relations and integrated marketing communication professionals in their quest to become strategic writers, ethical thinkers, and socially responsible leaders.
Prior to joining Riggs Creative Group LLC (formerly Graphics Solutions) and Rowan University in 2016, Riggs served as the public affairs director at Axeon Specialty Products, where she provided executive guidance and directed the strategic communication program for this 230-employee, multiple-location, petroleum-based specialty products company.
She fulfilled similar responsibilities as regional public affairs manager at NuStar Energy LP through 2012, and as public affairs manager at Valero’s Paulsboro Refinery (now PBF’s Paulsboro Refinery) from 1999 through 2008.
Throughout her career in the petrochemical industry, Riggs worked to develop and support community engagement through open communication, effective partnerships, philanthropic outreach and volunteer programs.
In her external and government affairs capacities, she served on national, regional and state industry boards and committees.
Riggs holds a master’s in public relations from Rowan University and a bachelor’s in journalism from Temple University.
A Leadership New Jersey Fellow, she currently serves on the Board of Directors for ACENDA, Women Empowered International, the United Way of Gloucester County, and on several nonprofit marketing committees, including Gloucester County Habitat for Humanity. She’s held prior board positions at Appel Farm Arts & Music Campus, Creativity Collaboratory Charter School, and Citizens Diplomacy International-Philadelphia.
Riggs celebrates 39 years of marriage to Steven Riggs, her partner in life and business. She has four children and three grandchildren. Her passions include women’s ministry, travel, family gatherings, and spending time in nature.
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